Built upon the Unreal Engine, UFL aims to challenge the over 20-year reign of EA's FC 25 Coins series. As a free-to-play game, there's no concern about buy-in, but getting gamers to stick around is the real challenge. The overarching theme of the highly-stylized video is the game's tagline, "Free to play, fair to play." A direct shot across the bow of the micro-transaction, "pay-to-win"-esque EA sports games. Diving deeply into the video, viewers will see the process that leads to a nearly final product. With crisp visuals and a focus on the individual faces and emotions of players, UFL promises to be full of high level detail. The user interface and in-game menus do not get the same amount of footage, but they do highlight a core gameplay loop that functions similarly to FIFA 's Ultimate Team. Collecting players to create the perfect team to throw on the pitch. It remains to be seen how exactly players will fill out their clubs, but Nashilov did highlight the concept of ongoing seasons through the game's life cycle, so expect the monetization of the game to exist there. As much of the action in soccer games is viewed from a high angle, it can be difficult to gauge the exact level of graphical detail. That being said, player movement and animation appear to be very fluid. Repeatedly stressed in the video is the studio's commitment to precise, consistent play on the pitch. There was no announcement of a specific release date, only that it will be "when it's ready...in 2022." While the project clearly comes from a place of passion, the lack of clear answers on the monetization portion of a free-to-play game may leave some players wondering what the catch is. Trotting out a trio of soccer superstars, headlined by the world-famous Christiano Ronaldo, certainly brings about questions of the budget. While FIFA remains one of the most popular sports games on the market, competition is king. If UFL is good, and it's looking like it will be, FIFA will need to be better. When it comes to cheap FIFA Coins insanely popular Ultimate Team mode, Premier League team builds are by far the most popular choice among both newcomers and long-time veterans of the series. After all, it's the richest domestic competition in the footballing world, with some of the world's most talented players plying their trade in the English top flight.